Radio Success Stories

To see YOUR Success Story here: Contact Jerry TODAY!

"Jerry…The best thing that came out of your program was how each of our sales team members, including the Senior A/E’s, came away with actionable items that they could use the NEXT DAY on the street. I have never heard the SELLING BASICS delivered in such a FUN and relaxed program. It amazed everyone on how fast time went by. Your teaching skills and your Radio street experience are your strongest assets.
I know this sounds like a selling line, but I feel every radio sales organization needs to use this program TODAY!"
Gary Spurgeon, Market Manager, Erie, PA
Regional Vice-President, Regent Communications, Inc.

"I feel as though you are a partner in our success!!!
Your common sense approach to problem solving, planning and goal setting played a vital role in taking our sales team to the next level. Your non-threatening style of consultation instantly put everyone at ease and forged a lasting friendship. Thank you, Jerry for your continued and valuable support.
Sincerely, Dave Grosenheider, Director of Sales, Powell Broadcasting Sioux City, Iowa
We want you back in June, 2007."

"Jerry, you came to our facilities and saved us money. We have a diverse group with one person selling for 20+ years, one with 5+ years, one who has been selling for only 4 months and a rookie who started that morning. Every one of our Account Executives told me after the meeting that your presentation ‘fired them up’. My more experienced staff members appreciated your ability to re-assure them that the ‘basics’ still work. I can not recommend you highly enough! Thank you for the great job you did!"
Sandy Sanford, General Manager, Noalmark Broadcasting Corporation
KIXB/KXZK/KAGL.KMLK/KKOL/KELD El Dorado, Arkansas

"Jerry…Thank you for your terrific presentation yesterday to our sales staff. We had 20 excited sellers hit the streets this morning for our four stations. My partner and I were very impressed with the information your presented and how well everyone responded. The ROI will definitely justify having you back again. I wish you the best of luck and thanks again for helping our station's sellers. Oh yes, I'll be happy to tell anyone who wants a reference!
Bob Haschke, Owner
KSTV FM * KPIR AM - "The Pirate" * KYOX FM - The "OX" KSTV AM - "Fiesta 1510"
Our new sales rep has closed over $12,000 worth of brand new direct business this week using your techniques. She is sold on the five questions, CNA, presentation points, etc. Thanks again Jerry!" Bob Haschke, Owner

"After nearly a quarter century of media sales experience, I have some perspective now on what has been the most real help to me. And it is without a doubt my earliest basic training from Jerry Frentress, followed by his highly disciplined tutorage throughout much of my career development. Jerry taught me how to be successful by capitalizing on results and relationships. Jerry teaches what I would like to describe as real life selling." Skip Miller, Senior Account Manager, Cumulus Radio, Shreveport

"Jerry’s strong knowledge of the Radio business along with his proven success year after year leading the best trained and knowledgeable sales department make him a ‘Must Have’ for any sales team. You don’t accomplish budgets year in and year out by being lucky; it is done by hiring the right people and training them on how to make MONEY. Jerry Frentress will get that done for you. I recommend him highly!” Christopher J. Wegmann, Vice President & General Manager, Cox Radio Atlanta